A nationwide vaping retailer with strict content rules, and a feed that still feels alive.
(01)
Social media.
Product, flavour and culture, inside the rules. LinkedIn for partners, Instagram for product, TikTok for reach.








(02)
Email marketing.
Welcome and win-back flows, plus newsletters for new flavours and launches.
Tap to open.
(03)
30 Days Challenge.
A campaign of its own: identity, daily posts and newsletters for 30 days without smoking.








One direction across social and email, and a clearer story for alternative products.
Tell us what you’re building. We read every brief ourselves.
Reply time
Within one business day, from a real person.


