Athens, Greece

GA4, Tag Manager and Conversions API for e‑shops, hotels and B2B.

Tracking & Analytics.

Scroll through what we do(01/06)

Tracking Audit

What fires, what doesn’t and what counts twice, checked across GA4, Google Ads and Meta.

Start with an audit
Athens, Greece

GA4, Tag Manager and Conversions API for e‑shops, hotels and B2B.

Tracking & Analytics.
Scroll through what we do(01/06)

Tracking Audit

What fires, what doesn’t and what counts twice, checked across GA4, Google Ads and Meta.

Start with an audit
Athens, Greece

GA4, Tag Manager and Conversions API for e‑shops, hotels and B2B.

Tracking & Analytics.
Scroll through what we do(01/06)

Tracking Audit

What fires, what doesn’t and what counts twice, checked across GA4, Google Ads and Meta.

Start with an audit
How it works

Every sale, counted once.

Your site tells GA4, Meta and Google Ads the same story, so the ads learn from real orders.

  1. view_itemProduct page
    ✓GA4✓Meta
  2. add_to_cartAdded to cart
    ✓GA4✓Meta
  3. begin_checkoutCheckout
    ✓GA4✓Meta
  4. purchaseOrder #1042 · €84.00
    ✓GA4✓Meta Pixel + CAPI✓Google Ads

✓One order, counted once in GA4, Meta and Google Ads.

Illustration with example events.

How it works
Every sale, counted once.

Your site tells GA4, Meta and Google Ads the same story, so the ads learn from real orders.

  1. view_itemProduct page
    ✓GA4✓Meta
  2. add_to_cartAdded to cart
    ✓GA4✓Meta
  3. begin_checkoutCheckout
    ✓GA4✓Meta
  4. purchaseOrder #1042 · €84.00
    ✓GA4✓Meta Pixel + CAPI✓Google Ads

✓One order, counted once in GA4, Meta and Google Ads.

Illustration with example events.

How it works
Every sale, counted once.

Your site tells GA4, Meta and Google Ads the same story, so the ads learn from real orders.

  1. view_itemProduct page
    ✓GA4✓Meta
  2. add_to_cartAdded to cart
    ✓GA4✓Meta
  3. begin_checkoutCheckout
    ✓GA4✓Meta
  4. purchaseOrder #1042 · €84.00
    ✓GA4✓Meta Pixel + CAPI✓Google Ads

✓One order, counted once in GA4, Meta and Google Ads.

Illustration with example events.

Why us

Ads, email and SEO are only as good as the numbers they learn from.

  1. (01)

    Set up before spend.

    We fix tracking first, so every euro after that is judged on real numbers.

  2. (02)

    One story everywhere.

    GA4, Meta and Google Ads count the same orders, without double counting.

  3. (03)

    Your accounts.

    Properties, containers and data stay in your name. No lock-in.

Why us

Ads, email and SEO are only as good as the numbers they learn from.

  1. (01)
    Set up before spend.

    We fix tracking first, so every euro after that is judged on real numbers.

  2. (02)
    One story everywhere.

    GA4, Meta and Google Ads count the same orders, without double counting.

  3. (03)
    Your accounts.

    Properties, containers and data stay in your name. No lock-in.

Why us

Ads, email and SEO are only as good as the numbers they learn from.

  1. (01)
    Set up before spend.

    We fix tracking first, so every euro after that is judged on real numbers.

  2. (02)
    One story everywhere.

    GA4, Meta and Google Ads count the same orders, without double counting.

  3. (03)
    Your accounts.

    Properties, containers and data stay in your name. No lock-in.

FAQ

FAQ

FAQ

Questions.

Each platform counts in its own way, and broken or duplicate tags make the gap bigger. We set them up so they count the same orders, and explain the differences that remain.

A server-side connection that sends sales and leads from your site to Meta directly, so fewer conversions are lost to ad blockers and browser limits. Google has its own version, enhanced conversions.

Shopify, WooCommerce, custom sites, hotel booking engines and lead forms, with GA4, Google Tag Manager, Meta and Google Ads.

It should not. We load tags through Google Tag Manager and remove the ones you no longer need.

We set up your cookie banner and Google Consent Mode so every tag follows each visitor's choice.

Yes. GA4 properties, Tag Manager containers and ad accounts stay in your name.

Yes. A tracking audit shows what fires, what does not and what counts twice, with a clear list of fixes.

Yes, if you want to know which channels bring sales. It pays back fastest with ads, because the platforms learn from the conversions you send them. See Paid Campaigns.

Each platform counts in its own way, and broken or duplicate tags make the gap bigger. We set them up so they count the same orders, and explain the differences that remain.

A server-side connection that sends sales and leads from your site to Meta directly, so fewer conversions are lost to ad blockers and browser limits. Google has its own version, enhanced conversions.

Shopify, WooCommerce, custom sites, hotel booking engines and lead forms, with GA4, Google Tag Manager, Meta and Google Ads.

It should not. We load tags through Google Tag Manager and remove the ones you no longer need.

We set up your cookie banner and Google Consent Mode so every tag follows each visitor's choice.

Yes. GA4 properties, Tag Manager containers and ad accounts stay in your name.

Yes. A tracking audit shows what fires, what does not and what counts twice, with a clear list of fixes.

Yes, if you want to know which channels bring sales. It pays back fastest with ads, because the platforms learn from the conversions you send them. See Paid Campaigns.

Each platform counts in its own way, and broken or duplicate tags make the gap bigger. We set them up so they count the same orders, and explain the differences that remain.

A server-side connection that sends sales and leads from your site to Meta directly, so fewer conversions are lost to ad blockers and browser limits. Google has its own version, enhanced conversions.

Shopify, WooCommerce, custom sites, hotel booking engines and lead forms, with GA4, Google Tag Manager, Meta and Google Ads.

It should not. We load tags through Google Tag Manager and remove the ones you no longer need.

We set up your cookie banner and Google Consent Mode so every tag follows each visitor's choice.

Yes. GA4 properties, Tag Manager containers and ad accounts stay in your name.

Yes. A tracking audit shows what fires, what does not and what counts twice, with a clear list of fixes.

Yes, if you want to know which channels bring sales. It pays back fastest with ads, because the platforms learn from the conversions you send them. See Paid Campaigns.

Ask us a question

Let’s talk

Let’s talk

Let’s talk

Tell us what you’re building. We read every brief ourselves.

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Reply time

Within one business day, from a real person.

How we work

Senior involvement from day one.

What you get

Clear next steps, in writing.

What you own

Your ad accounts, data and files. No lock-in.

Newsletter

The Studio Dispatch.What’s working, once a month.

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